Find out how to track purchases without a closed loop between marketing and sales.
Tracking exact ROI seems nearly impossible, certainly when you can’t link purchases to campaigns. However, there are some easy tricks that you can implement to start getting an idea of the ROI of your efforts. Apply them well and impress your colleagues in the boardroom.
Lastly, we added the Belgian ROI benchmarks in our own ROI calculator. Just click if you are active in the B2B or B2C market or own web shop. Everything is prefilled and you can change the numbers with results you know. Want to find out even more? Fill in the maturity test and get a personalized ROI report with optimization opportunities and forecasted ROI.