‘What would it cost us to outsource our email marketing campaign?’ It’s one of the most frequently asked questions we get as an agency. But obviously, answering that question is just as hard as putting a fixed price tag on the ‘simple’ question ‘What is the cost of marketing?’ Same goes for a website, an ATL campaign, a banner campaign, … The first question you have to ask yourself is: what do you want your email agency to do?
Answering the question ‘How much would an email campaign cost me?’ with an exact figure is sheer impossible. But use the 10 steps above as a benchmark and you’ll get a good idea of the man hours needed to do the job. Then all you need is the hourly rate to do the math…
Dec 24, 2015